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Top of Mind Marketing: AI Wars: Microsoft and Bing with ChatGPT has changed the search landscape

Who Will Dominate the AI Search Landscape?

Microsoft has made a groundbreaking move by incorporating ChatGPT technology into its Bing search engine. I wrote about ChatGPT a month or so ago, and this advanced artificial intelligence (AI) tool is reshaping the way we access information; it’s transforming the search landscape. ChatGPT’s developer, OpenAI, announced that it will start using Microsoft Bing as the default search experience for ChatGPT. Experts say the move could bring Bing to the top of the search game.

top of mind marketing. Twitter: along musk versus the wannabes

What’s Going on with Twitter? Elon vs the Wannabes

Fashioned after China’s WeChat “everything app”, this new version of Twitter would make it it possible for us to order our groceries, buy airplane tickets and schedule appointments—all from a single application, Twitter.

Why users are abandoning Twitter

The rise of Twitter competitors has been spurred by Twitter’s character limits and emerging technologies like artificial intelligence (AI) and blockchain that Twitter does not support. But it’s also about Elon Musk himself. Many are simply weary of the drama.

being top of mind: ai content tools will save time

5 Best AI Content Writers

Something to keep in mind: AI content writers are not there yet

AI content may be grammatically correct, but the content produced by these tools is stiff and generic. It lacks the examples, case studies and personal experience that keeps audiences reading to the end. You can’t really rely on AI writers alone to produce and publish your content for you. We still need human intervention to create a good content.

being top of mind: voice search optimization for digital media

8 Ways to Optimize for Voice Search

A logo is just as important for startups as it is for big brands. It is a visual representation of your company that serves as a symbol for your values, mission, and personality. These mostly free apps come in two styles—templates, where you choose an icon and personalize it with your company name and tagline or identify your style preferences in an iterative process. There are endless options and varieties among this list of free logo design software.

being top of mind: best free logo design software

Free Software for Logo Design

There are two logo-maker methodologies among the logo design software

Templates. You’ll be presented with thousands of icons with placeholder text above, below or through the icon. Identify an icon you like, then customize the placeholder text with the name of your business and/or tagline. Change the font, size and color. There really are endless possibilities.

Choose your style preferences and be presented with potential logos. This methodology is the same as with 99designs described above–it’s an iterative process. Select your style preferences and apply a series of filters. Keep drilling down until you reach a design that meets your design preferences.

being top of mind, looking for turnkey website builders

Best Website Builders for Small Business

We took a look at 4 popular website builders. All of the applications below are based on drag-and-drop technology and responsive web design tools. Do we have a favorite? While it’s hard to beat GoDaddy’s website cost of $10/month for their basic business site which also may win the “ease of use” award, it also has some limitations. Each of these applications has its pros and cons. Read our reviews to help make a decision.

being top of mind, chatbot chatgpt has everyone talking for a reason. It's great!

New AI Apps

There’s a reason why everyone talking about the chatbot ChatGPT—it’s amazing! ChatGPT is a chatbot that uses artificial intelligence (AI) to generate realistic-sounding conversations and content.

ChatGPT is fast–like really fast. When I started using this, I found myself laughing out loud. If you’re using ChatGPT, you’ll be having real-life conversations. This bot can answer questions, draft your emails and apparently write code, though I can’t verify that one.

being top of mind off page seo is critical for effective seo strategy and showing up in search

Google Link Building to Increase Authority

Despite what they may tell you, even great content and good onpage SEO is just not enough for you to show up in search engines. Offpage SEO is an essential part of a successful SEO strategy—it’s the activity that’s OFF your website’s pages. It’s your total online and offline presence. It’s social media sites where you’re posting on a consistent basis. Offpage SEO includes brand-building and PR. Pitching articles to local publications or industry newsletters. Getting guest blogging and speaking opportunities and including links back to your website. It means networking and meeting people to grow your overall presence.

being top of mind on page seo is critical for effective seo strategy and showing up in search

Increase Website Traffic with Offpage SEO

Despite what they may tell you, even great content and good onpage SEO is just not enough for you to show up in search engines. Offpage SEO is an essential part of a successful SEO strategy—it’s the activity that’s OFF your website’s pages. It’s your total online and offline presence. It’s social media sites where you’re posting on a consistent basis. Offpage SEO includes brand-building and PR. Pitching articles to local publications or industry newsletters. Getting guest blogging and speaking opportunities and including links back to your website. It means networking and meeting people to grow your overall presence.

being top of mind off page seo is critical for effective seo strategy and showing up in search

How to Increase Website Traffic with Offpage SEO

In their simplest form, backlinks are simply links from one website to another. But in terms of SEO, they’re powerful. Googles uses backlinks as a ranking signal because the link implies that the content has value, is trustworthy and is worth sharing. Local link-building should be your number two priority after onsite optimization. Earning backlinks from high-authority websites helps position your site as an authority as well. These high authority links work like a “vote of trust” from one site to another. Quality trumps quantity.