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being top of mind: ai content tools will save time

5 Best AI Content Writers

Something to keep in mind: AI content writers are not there yet

AI content may be grammatically correct, but the content produced by these tools is stiff and generic. It lacks the examples, case studies and personal experience that keeps audiences reading to the end. You can’t really rely on AI writers alone to produce and publish your content for you. We still need human intervention to create a good content.

being top of mind: voice search optimization for digital media

8 Ways to Optimize for Voice Search

A logo is just as important for startups as it is for big brands. It is a visual representation of your company that serves as a symbol for your values, mission, and personality. These mostly free apps come in two styles—templates, where you choose an icon and personalize it with your company name and tagline or identify your style preferences in an iterative process. There are endless options and varieties among this list of free logo design software.

being top of mind: best free logo design software

Free Software for Logo Design

There are two logo-maker methodologies among the logo design software

Templates. You’ll be presented with thousands of icons with placeholder text above, below or through the icon. Identify an icon you like, then customize the placeholder text with the name of your business and/or tagline. Change the font, size and color. There really are endless possibilities.

Choose your style preferences and be presented with potential logos. This methodology is the same as with 99designs described above–it’s an iterative process. Select your style preferences and apply a series of filters. Keep drilling down until you reach a design that meets your design preferences.

being top of mind, looking for turnkey website builders

Best Website Builders for Small Business

We took a look at 4 popular website builders. All of the applications below are based on drag-and-drop technology and responsive web design tools. Do we have a favorite? While it’s hard to beat GoDaddy’s website cost of $10/month for their basic business site which also may win the “ease of use” award, it also has some limitations. Each of these applications has its pros and cons. Read our reviews to help make a decision.

being top of mind, chatbot chatgpt has everyone talking for a reason. It's great!

New AI Apps

There’s a reason why everyone talking about the chatbot ChatGPT—it’s amazing! ChatGPT is a chatbot that uses artificial intelligence (AI) to generate realistic-sounding conversations and content.

ChatGPT is fast–like really fast. When I started using this, I found myself laughing out loud. If you’re using ChatGPT, you’ll be having real-life conversations. This bot can answer questions, draft your emails and apparently write code, though I can’t verify that one.

being top of mind: 5 best collaboration tools to keep your team working productively

Five Best Collaboration Platforms

Teams are working from home or around the world. Fulltime or parttime. Collaboration tools are now an essential part of the technology infrastructure. They’re the new normal. Here are five platforms that offer a wide range of collaboration tools and functions—many offer free versions that are a good place to start. One app that will surprise you–Microsoft 365 is a collaboration tool that we’re all familiar with.

top of mind marketing: creating a persona and making it real

Creating a Persona: Give it a Name and Make it Real!

While your persona is fictional, it’s based on your own research into what your existing and/or desired audience looks like.

While the buyer persona details may vary, they all include demographic information and behavior patterns. Personas are a very useful tool that help small business owners identify their customers.

top of mind marketing: creating pillar pages for good seo

What is a Pillar Page?

A Pillar page is a 3,000-word-plus piece of content that lives as a main navigation page of your website. It covers one overall topic in depth and links to sub-pages of related content.

What is a pillar-content marketing strategy?

A pillar content strategy is designed around high-value pillar […]

top of mind marketing ada compliant websites

How ADA-compliant is your website?

Would it surprise you to know that some big brands have been sued over website accessibility? Think Amazon, Burger King and Hulu.

Public and private sector construction projects must meet ADA Title II and III requirements to make them accessible to those with disabilities. While the ADA doesn’t […]

top of mind marketing the 4 marketing pillars

The 4 Pillars Of Content Marketing Success?

What Are The 4 Pillars Of Content Marketing Success?

Content marketing success is choosing the right topic for the perfect audience on the best distribution channels.

Remember that you’re publishing content that informs, that helps people do their jobs. If people are looking forward to your […]