The more I learn about SEO, the more aware I am of just how confused people are about SEO. They start reading and quickly become overwhelmed. Understandably. There’s a gazillion applications that promise and they promise […]
There are hundreds of SEO applications that promise they’ll help you get better rankings, more customers and more revenue. Some of these apps are free; many offer a free trial with a fairly hefty financial commitment when that […]
Ten years ago, people began making big predictions about video and its potential to change the way we were marketing our products. Fast forward to today and video has become a staple—accessible and affordable, a tool that helps attract audiences, explain products, and communicate with both internal… Read More »Time for YouTube Ads in Your Marketing Plan?
I had a client who was reluctant to give out her business card because her website was still in development. She was afraid there would be this huge rush of new clients going to her website, only to be profoundly disappointed that it wasn’t live.… Read More »Search Engines: How Google Ranks Your Website Content
I’ve been doing YouTube advertising for one of my clients for six months, and it’s increased our business by an estimated 10%. While I had done Google and Facebook pay-per-click (PPC) advertising, I was new to video. Viewers are now spending up to six hours/day watching video, so… Read More »YouTube Ads Increase Sales