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Optimizing for local SEO

top of mind marketing local seo for small business

Local SEO for Small Business

I just returned from a month in Athens–a huge, sprawling city with densely packed residential areas. I stayed in a cute little Airbnb in Kypseli, a friendly, diverse neighborhood with which I quickly fell in love. Within a week I’d found my favorite bakery, café and bar. I looked forward to […]

top of mind marketing showing up in local search--part of building community

What Is Local SEO?

What Is Local SEO?

More important, why is it important? This is why: Nearly half of all searches–an estimated 46%, have a local intent. That means their users are seeking information that is location-specific. Local SEO is about optimizing for a search query that is location-specific. Google and […]