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top of mind marketing. Twitter: along musk versus the wannabes

What’s Going on with Twitter? Elon vs the Wannabes

Fashioned after China’s WeChat “everything app”, this new version of Twitter would make it it possible for us to order our groceries, buy airplane tickets and schedule appointments—all from a single application, Twitter.

Why users are abandoning Twitter

The rise of Twitter competitors has been spurred by Twitter’s character limits and emerging technologies like artificial intelligence (AI) and blockchain that Twitter does not support. But it’s also about Elon Musk himself. Many are simply weary of the drama.